Networking means connecting with people as well as nodes

While technology is the basis of your strength, your network technology business is as much about personal and organizational networking as it is about routers, switches and security. You know that the players in your competitive space are intensely fierce. Your products may offer superior performance, price and reliability, but is the restricted space and dwindling reach of your traditional media conveying those strengths? Podcasting is a perfect way of making sure your message is heard quickly, clearly, and far more affordably than by any means you've tried before, and in all the audio and video detail needed to make the sale.

Draw customers closer with podcasts

You have a large but finite number of customers. You probably know many of them personally. They are also network technology professionals who depend on your products to keep them on the leading edge of their businesses. They want and need your news. Imagine if your breakthroughs, product announcements, pricing adjustments and sales promotions were seen by them only moments after their release. Imagine that your customers would not read about but actually observe products in action or watch revealing visual information or watch your well-known CTO explain the benefits of your new high-speed switch. And do so again and again anytime and any place they wanted. This is the beauty of business podcasting.

So, who else is podcasting?

More than ever, businesses are incorporating video podcasting into their communications mix. Companies like General Motors, Disneyland, and National Semiconductor use podcasting as a regular business tool. More important, high technology businesses have discovered the many benefits of podcasting. Even more important, your competition is video podcasting. Can you afford not to?

Like you, NPS knows about connections

Podcasting, like networking, is about fast and reliable connections. The National Podcasting System is your fast and reliable connection to the advantage of podcasting. We are uniquely positioned to produce and deliver your message when you are ready. Our experience, especially with high technology organizations, makes us the leading choice in commercial podcast production for network technology businesses like yours. Let us know how we can assist you.